Focus Insite is a qualitative research consultant. We evaluate your companies market research needs and gather respondents that fit them.

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Focus Insite, one of the best market research recruiting firms is here to help with every step of your market research.

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Focus Insite with its qualitative research consultant can help you identify future problems faster, which will enable you to create products and services even faster too.

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A good screening guide will weed out people without product experience, unless you’re targeting prospects. The goal is to recruit participants who are representative of segments of interest. Recruiters are also on the lookout for ‘professional respondents’ as they can skew the data and usually provide unreliable feedback.

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Recruiting for Focus Groups and In-Depth Interviews

Depending on the subject matter of the research project, recruiting can be challenging. Healthcare studies, or studies involving cyber-security can be difficult to find qualified participants, which is why you want to be in regular communication with your recruiter.

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